Bringing The World Home To You

© 2021 WUNC North Carolina Public Radio
120 Friday Center Dr
Chapel Hill, NC 27517
919.445.9150 | 800.962.9862
91.5 Chapel Hill 88.9 Manteo 90.9 Rocky Mount 91.1 Welcome 91.9 Fayetteville 90.5 Buxton
Play Live Radio
Next Up:
Available On Air Stations
WUNC Updates

WUNC Ranked One Of Top Five Public Radio Stations

WUNC was ranked the number 5 public radio station in the country.
Laura Candler

A new report by The Media Audit names WUNC one of the top five public radio stations in the country. The report used cume ratings – the estimated number of people who have listened to the station during a given period – to determine stations’ popularity. WUNC was ranked number five, with nearly 17 percent of adults in the market listening to the station in the past seven days at the time of the report.

The report also found that public radio has the third-largest reach of all radio formats, with an estimated 22.5 million listeners in the country. Sixty-four percent of those listeners also tuned in to their public radio station more than any other channel.

According to the report, the top five public radio stations are:

  1. WUOM/Ann Arbor: 25.1% of adults 18 and over listened in the past seven days
  2. KQED/San Francisco: 18.8%
  3. KNOW/Minneapolis: 17.7%
  4. WMEA/Portland, Maine: 17.3%
  5. WUNC/Raleigh-Durham: 16.9%

The Media Audit’s report also looked at demographics of public radio listeners, finding that many are likely to be wealthy consumers with active lifestyles. The report determined that 67 percent of those who listened to public radio in the past week are likely to have a household income of at least $150,000, and 79 percent are heavy consumers of domestic air travel.

More Stories