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New Economic Measurement Highlights North Carolina's Growing Wealth Gap

A person with a wagon filled with baskets of red apples, one brown basket of apples fell off the wagon and there are 5 people jumping on the ground to attempt and pick up the fallen apples
Market Reports, Illustrated circa 1905
Simplicity is not always an indicator of good economic analysis.

The inventor of gross domestic product — the sum of all goods and services of a particular nation — warned that it was not a good measurement of human welfare. Yet, since the 1940s, the single number has dominated policy recommendations, despite those foundational shortcomings. A recent report highlights the economic contributions and costs that GDP fails to take into account.

“Economic Well-being in North Carolina” uses state and federal data to account for the hidden cost of water pollution or divorce rates. Meanwhile, unpaid labor like parenting is given a dollar value and the report adds it into the overall economic picture. The author of the report, Juhi Modi, talks with host Anita Rao about how a new measuring stick for the economy can help policymakers prioritize human wellbeing over industrial growth. The report was supported and published by Gross National Happiness USA, a non-profit advocating for new measurements of progress and success.

Grant Holub-Moorman coordinates events and North Carolina outreach for WUNC, including a monthly trivia night. He is a founding member of Embodied and a former producer for The State of Things.
Anita Rao is an award-winning journalist, host, creator, and executive editor of "Embodied," a weekly radio show and podcast about sex, relationships & health.
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