When Ted Budd won a surprise endorsement from former President Donald Trump last year, he was a little-known congressman running for a Senate seat in North Carolina against some of the state's most recognizable Republicans, including a former governor.
As he enters the final stretch before the state's May 17 primary, Budd is again hoping for a boost, banking on the power of Trump's endorsement to put him on top of a field that includes a dozen other Republicans.
"We feel we've got strong momentum," Budd told The Associated Press. "Whether it's grassroots, trend lines in polling or fundraising, we think we're in a very good place."
Budd's candidacy will serve as an early test of whether Trump's backing is powerful enough to lift someone from relative obscurity to the GOP nomination for a critical Senate seat. A strong showing by Budd could provide clues about how Trump-backed candidates in other states, including Georgia, that vote in quick succession after North Carolina, will fare.
Trump was the headliner at a rally in Selma on Saturday.
The race "will be a test of the Trump effect on North Carolina among North Carolina Republicans, I think not just for North Carolina but nationally," said Mike Rusher, a political consultant who previously worked for the state GOP.
Democrats have made inroads across the South in recent years, winning a presidential election in Georgia in 2020 for the first time in 28 years and picking up two Senate seats.
North Carolina has experienced similar demographic changes, driven by an influx of new residents to the Raleigh and Charlotte areas. But for now, Democrats have struggled to make the same progress in the state's presidential and Senate races. Barack Obama was the last Democratic presidential contender to carry North Carolina in 2008, and a Democrat hasn't won a Senate seat since Kay Hagan the same year.
Trump returned to the state on Saturday for a rally in rural Johnston County, just southeast of Raleigh, where he hyped Budd as "a great guy" and a "tremendous person."
"Some people didn't know him, but now they know him," he said.
Trump was a boon to North Carolina Republicans in the 2020 campaign, boosting turnout so that GOP candidates — with few exceptions — won races up and down the ballot even as Trump himself only narrowly eked out a win.
Budd is running for retiring Republican Sen. Richard Burr's seat against former Gov. Pat McCrory, who is viewed as a moderate and has kept some distance from Trump while backing his economic policies. A dozen other Republicans are also seeking the nomination, including former U.S. Rep. Mark Walker, who has resisted Trump's entreaties to drop out.
The winner is expected to take on presumptive Democratic nominee Cheri Beasley, a former state Supreme Court chief justice, in November's general election. Like nearly all statewide races, the general election should be close, and a Democratic victory could thwart GOP hopes of retaking the Senate majority.
While McCrory entered the race as its best-known candidate, Budd and his advisers are increasingly optimistic that his position is strengthening in the race's final weeks.
Budd credited Trump's endorsement as "the single biggest factor to help advance and get attention on this campaign." He has also benefited from millions of dollars in super PAC spending on his behalf, including from the Club for Growth's political wing. The group's ads heavily feature Trump's endorsement, casting Budd as a reliable conservative while highlighting McCrory's past criticism of the former president and slamming him as a "disloyal, liberal loser."
McCrory became governor in 2013 but lost reelection after he signed a "bathroom bill" targeting transgender people that cost the state billions.
Saturday's rally comes amid questions over whether Trump's influence is fading amid stumbles in other states. Last month, he withdrew his endorsement of Rep. Mo Brooks, who was struggling to gain traction in Alabama's Senate primary. Last year, his endorsed candidate in Pennsylvania's Senate race, Sean Parnell, dropped out amid allegations of abuse by his estranged wife.
As aides have warned that he is setting himself up for failure by offering too many endorsements, Trump has held off picking sides in several competitive Senate contests, including in Missouri and Ohio, where early voting is underway.
Seeing Walker as a potential spoiler, Trump has tried to no avail to pressure him to leave the race — a tactic he has used successfully in other contests to bolster his favored candidates' chances.
The top vote-getter must garner more than 30% of the vote to avoid a runoff. Otherwise, the top two finishers advance to a runoff in late July.
"Look, we appreciate President Trump and the work that he did for our country, but it doesn't mean that he makes the right decisions and sometimes he gets bad counsel," Walker said in an interview. "And in this particular incident, he has hitched his wagon to the wrong horse."
McCrory, meanwhile, dismissed polling out this week suggesting he had lost his early edge, saying there's time for a counterattack.
"This race is going to be a dead heat. It's neck and neck right now, and it's amazing that we're even in that position, considering $7 to $8 million have been spent against us from a special interest group in D.C.," McCrory said in an unnamed reference to Club for Growth Action.
Many voters have yet to make up their minds, with early in-person voting beginning April 28.
John Dismukes, 48, of Carolina Beach describes himself as "100% undecided." "I'm looking at all three of them," he said.
Billy Shomaker, a retired commercial pilot from Beech Mountain, said he supports Budd regardless of Trump's endorsement. "I like President Trump. I don't like everything he does," said Shomaker, 68.
Trump's preferred candidates in North Carolina haven't always been successful. In 2020, political newcomer Madison Cawthorn comfortably won a GOP congressional primary runoff over Trump's pick.
But Trump soon embraced Cawthorn, who won the general election at age 25 and became one of the ex-president's strongest supporters. Now, Trump is returning the favor, featuring him as a rally speaker and endorsing him for reelection even as Cawthorn has faced backlash over recent incendiary comments.
McCrory said he had other events to attend Saturday and wouldn't have shared the stage with Budd, Cawthorn or Trump even if offered.
Trump "says I don't represent his values," McCrory said, referencing the former president's words when he endorsed Budd 10 months ago. "I agree with the policies of Trump. But yeah, we maybe have different opinion on values."
