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Arts & Culture

A Great Deal: ADF Offers $10 Tickets To Attract Young Audiences

Paul Taylor Dance Company
ADF
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The American Dance Festival kicks off today. ADF's mission is to support modern dance, and as a part of that they commission artists to create new work.

http://youtu.be/_0PhKrPkS3E

This year, there is a push to get a younger audience. Jodee Nimerichter directs the festival.

"I have to say I've had a lot of younger people come to me and say they'd love to see more, but they can't really afford it," she says.  So for the first time this year, $10 tickets are being offered for people 18-30 years old. You just need to show a valid ID.

http://youtu.be/IeORER-ch1s

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