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Copenhagen rewards tourists for good behavior as Europe struggles with overtourism

By Adrian Ma

Published August 10, 2025 at 8:00 AM EDT

NPR's Adrian Ma speaks with Rikke Holm Petersen, director of marketing for Wonderful Copenhagen, about CopenPay, the city's new tourism program.

Adrian Ma

Adrian Ma covers work, money and other "business-ish" for NPR's daily economics podcast The Indicator from Planet Money.

Stories From This Author

Jim Lovell, Apollo 13 commander, dies at age 97

Adrian Ma

We have a remembrance of astronaut Jim Lovell, who died on Thursday at the age of 97. Lovell never landed on the moon, but he gave us one of the most iconic moments in American astronomy.
Trump-Putin to hold summit to discuss peace deal, Zelenskyy says he won't attend

Adrian Ma

President Trump says he'll meet President Putin in Alaska on Friday. To get a peace deal, President Trump has indicated some territory needs to be "switched." We look to Ukraine for reaction.
After Texas, Democrats plan to counter to redraw their states' congressional districts

Adrian Ma

As California plans to counter the redistricting attempt by the Texas GOP, NPR's Adrian Ma talks with Katie Fahey, Executive Director of The People, about independent redistricting commissions.