91.5 Chapel Hill 88.9 Manteo 90.9 Rocky Mount 91.1 Welcome 91.9 Fayetteville 90.5 Buxton 94.1 Lumberton 99.9 Southern Pines 89.9 Chadbourn

Advertisers Grow To Like Facebook

Your browser doesn’t support HTML5 audio

RENEE MONTAGNE, HOST:

NPR's business news starts with advertisers liking Facebook.

(SOUNDBITE OF MUSIC)

MONTAGNE: Facebook says its mobile advertising business nearly doubled from the third to fourth quarter of 2012. As a whole, the company's ad business grew at its fastest rate since it went public last May.

STEVE INSKEEP, HOST:

Some analysts felt the social network had initially been too slow to get into the mobile market. More and more of Facebook's customers login with smartphones and tablet. The company counted 680 million mobile users last month, which it says is that almost 60 percent from the year before.

MONTAGNE: CEO Mark Zuckerberg says the company is not looking to maximize profits in the coming year. He says Facebook's focus is investment in new services, such as its online gift store. Transcript provided by NPR, Copyright NPR.

  • Facebook
  • Twitter
  • LinkedIn
  • Email
More Stories
  1. Voting Firms Turn To Defamation Lawsuits To Counter False Claims
  2. Biden Policies Are A Green Light For Asylum-Seekers, Rep. Gimenez Says
  3. Volunteers In New York Find Missing Kangaroo
  4. For Rapper Drake, It Really Is As Easy As 1, 2, 3
  5. Fawzia Koofi On Afghan Peace: 'We Want To See This War End Tomorrow'