Money Talks: Moral Entrepreneurship
Wednesday, February 24 2010
by Janet Babin and Katy Barron
Entrepreneurs are known to drive job creation in this country. And more and more, they’re also setting new ethical standards for business. As the Obama administration looks to small businesses to lead the way out of our current economic downturn, we’ll examine the difficult choices entrepreneurs must make to stay on the moral high road in a market-driven economy. Guest host Janet Babin explores the new model of conscientious capitalism with: Jim Johnson, Kenan Distinguished Professor of Entrepreneurship and Strategy at UNC-Chapel Hill’s Kenan-Flagler Business School; Ryan Allis, chief executive officer at iContact Corp.; Bob and Maria Kingery, co-founders of Southern Energy Management; and Katy Zvolerin, director of public relations for Adam & Eve.
This story is part of the Money Talks Series.
